Research & Publications

Ipsos MORI is one of the leading political, social and business research companies in the UK and Ireland. We produce numerous polls, reports and thought pieces which review our research and thinking on a broad range of topics. Our Research Archive and Publications Archive present the latest research conducted by our dedicated market researchers. Our long term political and social trends, collected over the last 30+ years, are unrivalled amongst polling organisations.

Recent Research

Satisfaction with First Minister slips though the SNP remains dominant
2 February 2012
As the debate on the independence referendum intensifies, our latest poll reveals a fall in satisfaction with the First Minister although the SNP lead over Labour continues to grow. Satisfaction with First Minister slips though the SNP remains dominant

NHS SDU Sustainability Survey
1 February 2012
Most people in England show some support for sustainability in the NHS, with nine in ten (92%) considering it either fairly or very important that the NHS works in a more sustainable way according to an Ipsos MORI survey for the NHS Sustainable Development Unit . NHS SDU Sustainability Survey

Occupy Britain?
31 January 2012
More than half of Brits say they are undecided about whether they approve or disapprove of the 'Occupy' movement. Occupy Britain?

Recent Publications

More than a million
3 February 2012
On behalf of Macmillan Cancer Support, Ipsos MORI has conducted a survey of people in the UK who look after someone with cancer. This More than a million

Protecting audiences in a converged world
25 January 2012
Ofcom commissioned Ipsos MORI to conduct new audience research to understand attitudes towards content regulation; and how far, and in what ways, the public expects it should be protected in a world where content can be accessed in such a broad range of ways. Protecting audiences in a converged world

Understanding Society - December 2011
09 December 2011
In our latest issue of Understanding Society we round up how public opinion has been affected by the major events of an extraordinary year, and what it means for politicians, policy makers and public services in the future. Understanding Society - December 2011

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Political and Social Trends

Political and Social TrendsOur long term political and social trends are unrivalled amongst polling organisations.

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Analysis: The waning tradition of Tory Women



The decline in support for the Conservative party amongst women is not a recent phenomenon, discusses Gideon Skinner in the New Statesman                                                                          

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Ipsos MORI Publications Policy

Ipsos MORI has a strong track record, going back more than 40 years, in making full details available of our published work to all interested parties. To this end, strict procedures are in place relating to our publishing process.

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